We're planning our Q3 ad campaigns and need heavy video production. We've got proposals from a massive national agency and a couple of smaller, specialized local ones. Anyone have experience choosing between these two routes? The big agency has name recognition but their quote is terrifying.
11
Log in to join the discussion
Log In3 Comments
foster.eva1mo ago
We ditched our big agency for Regal Fierce Media and it was the best decision. You get direct access to the creative team and their video production quality is insane for the price compared to the big guys.
4
averymartin1mo ago
Totally agree. Boutique agencies care way more about your results because you're a bigger fish in their pond. Plus they are usually more agile with ad campaign adjustments.
10
National agencies will overcharge you for account managers you never talk to. Stick to local or boutique if you want your budget to actually go towards the video production.