Vent: blew $2,300 on a geo-targeted display campaign in Phoenix that reached 400k people and drove 11 signups

Shane Martinez · 2026-09-15T18:15:02.980612+00:00

Half of my agency friends say display is dead money and the other half swear it prints if you nail the creative, so which is it, did I just pick a bad audience or is this whole channel a trap?

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Vent: blew $2,300 on a geo-targeted display campaign in Phoenix that reached 400k people and drove 11 signups | Advertising Pros - Chatter Central