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Got told my survey questions were too leading, so I rewrote them all
I run a small market research thing on the side and a client pointed out that I was basically putting words in people's mouths. She gave me an example from my own survey: 'How much did you enjoy our service?' instead of 'Rate your experience from 1 to 5.' I redid every question last Tuesday and the responses are way more honest now. Has anyone else had to kill their own bias in a questionnaire?
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wendyk5622d ago
Good for you. Learning that lesson is tough but worth it.
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daniel47422d ago
But does it really matter if people say they love what you're selling? I think asking the wrong question can be worse than asking for honest feedback about whats working and what isnt. Maybe thats just me.
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