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Navigating unsolicited lawn advice from neighbors taught me a client communication hack

At a block party last summer, a neighbor pointed out my client's patchy turf in front of everyone, creating a seriously awkward moment. I had to calmly explain that the problem was soil compaction from kids playing, not poor maintenance. The whole group ended up in a circle, firing questions about their own yards. That experience showed me how a physical demonstration beats any explanation. Now I keep a cheap soil probe in my truck to show clients the hardpan layer when discussing aeration. Seeing the dense soil firsthand makes them understand the need for the service immediately. It turns potential criticism into a collaborative fix. Why rely on words when a simple tool can do the convincing for you?
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2 Comments
blake_sanchez
Honestly I gotta disagree here. I mean sure, showing someone a problem makes sense, but relying on a tool to do all the convincing feels like a shortcut that could backfire. What if they don't understand what they're looking at, or they think you're just creating a problem to sell a service? You still need the words to explain it properly. Idk, maybe it's just me, but I've found that skipping straight to the demonstration without building that trust first can make people feel cornered. A tool is just a prop, it doesn't replace actually talking someone through the why and the how.
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margaret564
Wait, but is it really that serious if a tool does the heavy lifting? I get that building trust is important, but how often does a demo actually backfire like that? Most clients appreciate seeing concrete evidence rather than just hearing promises. If they don't understand the tool's output, that's on us to explain simply, but why assume they won't get it? Sometimes we overestimate the need for preamble and underestimate the power of showing instead of telling. Isn't the point to solve their problem, not to win a debate?
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